Vertical Lures Jig X
The Jig X’s hook-eye is placed in an undercut at the back of the jighead, where the jig’s belly naturally protects it. The lure’s design allows both the knot and the knot tag to be completely free from contact in any cover. The Jig X is available in regular and football style, with five weight options and five colors to choose from. www.verticallures.com
Filet Friend Outdoor Edition
The Filet Friend Outdoor Edition’s revolutionary design makes the typically messy process of filleting fish clean enough to be done indoors. Filet Friend catches running juices, fat, discarded meat and bone, keeping your work area clean. Filet Friend will make the proces cleaner, easier and more enjoyable. www.filetfriend.com
Original Fishing Snake
Available in five proven deadly colors, the Original Fishing Snake floats, coils and swims just like a baby snake on the water’s surface. Extremely durable, this soft-plastic snake stretches to 3 feet without breaks, rips or tears. www.bassprofessor.com
Spro BBZ-1 Shad
With the expert help of swimbait guru Bill Siemantel, SPRO designed the BBZ-1 Shad with a four-section design to give it incredibly lifelike action in the water. With its realistic scale pattern and hauntingly real eyes, this 4-inch firecracker swims and swerves like no other swimbait on the market. www.spro.com
Snaptail Lures
The SnapTail Fishing System is the world’s first interchangeable soft-plastic worm. Combine SnapTail worms and snaps to attract fish in any type of water. Never get stuck trying to find the right lure when fish are hitting. Simply add a colored snap to any SnapTail worm and you’re ready to cast in seconds. The SnapTail worms have a unique S shape that will remain constant while you work this worm through the water. SnapTail worms can be purchased in a kit or individually by color. www.snaptaillures.com
Laserlure
Not only does the LaserLure’s laser-enhanced technology get the fish to chase the lure, but it also gets them to attack and bite the lure. The key is the focused, intense beam of laser light that creates a strike zone that’s 300 percent larger than normal. The lure’s highly reflective paint and lifelike 3-D eyes attract fish even in brackish water. LaserLure comes in five body styles and eight colors that will produce more than 80 hours of rod-bending action. Since LaserLure is water-activated, no switches are necessary and it turns itself off when it dries. www.laserlure.com
Pro-Techt Mantis
With Pro-Techt’s Mantis portable bimini, you can beat the heat and stay dry without inhibiting your fishing. Pro-Techt’s Mantis is a quick, portable shade designed by anglers that offers quick attachment, deployment, retraction, almost infinite angle adjustment and compact storage. The Mantis attaches in seconds to 14 different mounts, and mounts are also available for connecting your Mantis to rails, rod holders, decks and sidewalls. www.pro-techt.com
Cover Your Bass Bassroom
This unique portable bathroom for your boat is a versatile and environmentally safe alternative to making continuous trips back and forth to shore when a member of your fishing party has an emergency. The BassRoom sets up in minutes for immediate use, and it can be left alone while you fish. www.coveryourbass.com
HaberVision Bellagio
The HaberVision Bellagio model is a wrap style, allowing in very little peripheral light. Made of photochromatic glass lenses, the Bellagio is a great fishing or boating polarized sunglass. Visit HaberVision online and save 50 percent off the retail price with the promotional code “BASSIN.” www.habervision.com
Xpress Boats H18
The H18 is roaming the waters in 2008 with an array of options and boat packages. Four H18 packages mix and match options to best suit the consumer. A Euro-style fishing seat with threaded pedestal base and tinted windshield will assure a comfortable ride. A Minn Kota 40 Edge trolling motor and Humminbird Piranha Max 215 with Swivel Mount Graph are standard. www.xpressboats.com
Webb's Baits
Webb’s Baits has specialized in custom hand-poured worms since 1993. Webb’s Baits makes the Pink Prizm worm, a very popular and extremely effective bait, and the Spot Spanker, which is available in four color combinations. www.webbsbaits.com
New Bobby Garland Crappie Bait Colors
The Bobby Garland 2-inch Baby Shad and the Slab Slay’R are now available in new colors. The 2-inch Baby Shad now comes in Vegas, key lime pie, butter belly and bayou booger. New colors for Slab Slay’R include pumpkinseed/pearl chartreuse and June bug/pearl chartreuse. www.genelarewlures.com
Optimum Rabbit Tail Straight Worm
Embedded with real rabbit fur to induce more strikes, Optimum’s 4-inch Rabbit Tail Straight Worm is hand-poured and available in 10 lifelike colors. www.optimumbaits.com
Lobina Lures Westys Worms
The Integrated Westys worms are designed with extra strength, durability and beauty. Integrated inside the 5-inch worm is a wire linked to a 1/8-ounce jighead and stinger hook. Fish by casting out, letting your line go slack, then follow with a lift and fall or dragging retrieve. Set the hook by keeping a tight line and reeling in. www.lobinalures.com
Angler's Choice
The Triton TR-196 is a state-of-the-art fishing rig that’s packed with a Mercury 200, two Lowrance depthfinders and a MotorGuide Digital Tour 24-volt, 82-pound-thrust trolling motor. This used rig is available for $29,995. www.anglerschoicemarine.com
P-Line Laser Minnow
The Laser Minnow is a lead-bodied lure with a holographic, laser finish. Available in seven sizes and with 16 colors to choose from, you will have the right size and color for any conditions. www.p-line.com
Southern Lure Company Little Bigfoot
Sometimes a small frog is just what the fish are looking for, especially one that’s as loud as the Little Bigfoot. But don’t underestimate this little frog — it totes a bi 4/0 Owner Hook and is not afraid to tangle with the biggest fish in the pond. www.scumfrog.com
